A Very Successful Dentistry Show 2011

A Very Successful Dentistry Show 2011

The Clearstep team have recently come off the back of a successful time at the Dentistry show in Birmingham. This year Clearstep went into the show with a theme of service, support & education using the opportunity in hand to showcase the Clearstep complimentary online accreditation service as well as the newly introduced Enhance Sectional Fixed Appliances course which is presented by Dr Andrew McCance (Chairman & Founder of Clearstep).  

The general feeling throughout the show was that the vast majority of attendees where members of the dental industry who have an active interest in the advancement of the industry and are seeking new ways to improve themselves as well as their practice. Clearstep therefore received a lot of interest due to the ever increasing popularity towards ‘invisible’ orthodontics from both practitioners and patients.

Throughout the show, the Clearstep team consisted of a team of nine who represented the company from many different disciplines within the organisation. From chief technicians to account managers all members of the Clearstep staff who attended the show were in hand to provide the attendees with the in depth information that they where looking for thus keeping with the theme of the show.

As much as the attendance of Clearstep at the Dentistry Show 2011 was about gaining new practitioners, it was also about building relationships with our current Clearstep practitioners. The show was also a great opportunity for the existing Clearstep practitioners to meet their account managers in person. The account managers are the point of contact for each Clearstep practitioner and help deal with any day to day enquiries involving Clearstep. The show helped us to gather some value feedback which has now been noted and acted upon to make sure that we maintain the highest level of service at all times.

Clearsteps Business Development Manager Jamie Patterson was spearheading the Clearstep Team during the show and had this to say about the participation of Clearstep at the Dentistry Show 2011:

“The Dentistry show was a great success and represents a fantastic opportunity for Clearstep to get further insight to our GDP partner’s needs. Our friendly team of relationship managers, technicians  and customer service advisors spent the two days educating as to the benefits of the Clearstep System and finding out how we can further our customer service proposition to our Clearstep Partners. We were met with an overwhelming response, particularly to our further educational courses and free online accreditation package. Over the two days we gained a further 150 new dentists and received valuable feedback about how we can evolve our business processes over and above to what we have done already.

As a direct result of the feedback we received we have since taken the steps to amend our Diagnostic process’ as well as introduce money saving package deals which give our practitioners the ability to fix their Clearstep lab fees irrespective of severity. We are relishing the opportunity of attending the Dentistry show next year and can’t wait for our next exhibition.”

March also saw the coming of the eagerly anticipated IDS exhibition in Cologne. Whilst Clearstep didn’t have a stand this year, Clearstep Managing Director Mr Alistair McCance presented to a full crowd on the advancements Clearstep have pioneered with regards our manufacturing base. Such advancements have resulted in a reduction in turnaround time from twenty to fifteen days! A 5 day reduction in manufacture time is a huge step forward for us as a company as we strive towards reducing waiting times on treatment even further in accordance with both patient and practitioner need. With further advancements to come the future looks great and I would ask all of our practitioner colleagues to keep feeding back on how we can make our system better. Your views are vitally important and I promise we take on everything you say when implementing change.  Thank you to all at IDS for being so accommodating! A Fantastic show and well worth a visit to those practitioners who want to find out what is cutting edge in the market at present.